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Some agencies sell you what they know. Inesta builds what you need. There is a difference.
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WordPress 7.1, available since August 19th, arrived after an unusually busy few months for core security and ships with all of those fixes in place, alongside a number of accessibility improvements. 7.2 is scheduled for December. WordPress 7.1 – What’s New The editor has now finally caught up in terms of responsive styling: Block appearance can […]


Some agencies sell you what they know. Inesta builds what you need. There is a difference.

WordPress doesnโt have a technology problem. It has a business problem. As market growth slows, weak models are being exposed – and community, features, and good intentions wonโt fix broken economics. This is the moment where structure starts to matter more than hype.

Clarity in direction shaped every strategic decision, partnership, and product milestone at Greyd in 2025โconfirming our role in a market moving toward structured, scalable, and governable WordPress ecosystems.

In November, Tammie Lister continued her contributions to the Core AI and Editor teams.

WordPress 6.9 brings some exciting changes to the editor. From new blocks to practical features, weโll give you a glimpse of whatโs coming without giving too much away.

In October, our contributors continued to focus on work in the Core AI and Editor teams, refining design and usability in WordPress.

Our CEO shares Greydโs journey through phase one of the German Accelerator U.S. Market Access Programโfrom Palo Alto to New Yorkโand how the experience refined their strategy, clarified their positioning, and set the stage for the next chapter of growth.

Our contributors focused on the Core AI and Editor teams, refining design and usability in WordPress. They advanced AI-assisted content creation, improved font preset usability, and strengthened editor consistency and user experience.

Tammie focused on curating design issues, refining triage labels in the core editor repo, preparing contributor resources for WordCamp US, and participating in Contributor Day.

Fresh insights into the WordPress core, the new major release 2025 and the latest information about events and contributions.

Tammie focused on reviewing design issues, improving editor extensibility, and helping shape priorities for WordPress 6.9 through feedback, triage, and new tickets.

Forget one-way affiliate programs. We set you up with the real thing. Full sites, dynamic structures, and ongoing support to help you create something great.

Greyd is one of only six companies from Germany selected to join the current cohort of the U.S. Market Access program by German Accelerator.

If youโve spent any time in the WordPress ecosystem, chances are youโve already used something Tammie Lister helped shape.

At Greyd, we donโt just build on top of WordPress. We actively invest in the future of the platform itself.

When deep product thinking meets decades of real-world WordPress experience.

This monthโs update from our core contributors. Hereโs how Jessica and Tammie are helping shape the future of WordPress.

Fresh insights into the WordPress core, the new major release 2025 and the latest information about events and contributions.

Open-source thrives on contribution, but change needs more than goodwill. Thatโs why weโre sponsoring WordPress leaders Tammie Lister & Jessica Lyschikโinvesting in its future.

In 2024, Greyd scaled globally, boosted FSE adoption, and forged key partnerships. In 2025, weโll focus on innovation, efficiency, and collaboration to drive agency success.

We take a look back at State of the Word and provide some initial insights into the upcoming major WordPress release as well as the next industry events.

A few days ago, โRollinsโ, the latest major WordPress release, was published – with a new default theme and exciting features in which over 780 contributors worldwide have participated.

We are very pleased to give you another short update today on what is currently happening in WordPress Core.

We interviewed Sandra Kurze, an expert at creating efficient company processes and executing marketing strategies for fast-growing businesses, about the benefits of a DXP, one of the many possibilities of building web projects with Greyd.Suite.

We’re excited that this edition of #WCUS has a stronger focus on the enterprise side of WordPress, especially for WordPress Product businesses.

All you need to know about the new plugin template registration API and preparations for the upcoming WordPress major release.

Greyd participated in this famous challenge where a Gutenberg based way of building is pitted against a commercial page builder. Guess who won?

Everything you need to know about the new WordPress Major Release 6.6 can be found here in our blog article.

In this interview, Jakob Trost, CTO, speaks about the journey of taking the Greyd Block theme to the official WordPress theme directory.

In this interview Sandra Kurze, COO-CMO at Greyd, shares both her organizational and marketing perspective on the relaunch of the Greyd website and Helpcenter.

In this interview, we look at the most important things that have been improved on the Greyd website and help center, both in the frontend and in the backend.

Looking back at 2023, the optimization of customer support at Greyd led to a 30% reduction in response time.

Our newest team member Jessica, is a true veteran in contributing to WordPress. Recently she worked on the 2024 default Theme, and co-lead WordCamp Germany in 2023. Remkus de Vries invited our newest team member to his Podcast โWithin WordPressโ.

Nathan Wrigley has a conversation with Jakob Trost and Anne Bovelett, exploring GREYD.SUITE, and our philosophy and commitment to digital accessibility.

The last round of beta testing has begun. A big thank you to all who tested and gave constructive feedback, we’re so grateful! We have processed bug reports and feature requests. So we are kindly asking you: will you help us one last time to test?

Jakob Trost featured by GoDaddy
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The secret to building scalable WordPress solutions isnโt more code, itโs smarter architecture.

What happens when a seasoned WordPress educator stops following the trends and starts reshaping them?

What happens when a team of accessibility specialists stops settling for โgood enoughโ and demands more from WordPress?

How Bloom Web Agency used Greyd.Suite for a challenging client project. An interview.

In this guide, weโll explore how to create a reusable event booking form that automatically updates event-specific details without requiring WordPress expertise from your team.

Cutting costs, not corners: how WordPress and Greyd.Suite simplify complex websites for agencies and enterprises.
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Download Greyd.Suite now and test the comprehensive platform for scaling your WordPress business. 100% free, with no time limit.

The ideas that don’t get tested don’t show up in a retrospective. They accumulate as lost creative ground.

Long rebrand implementation timelines are a measurement of design token architecture.

A franchise network of independently operated sites pays for that arrangement twice, in agency hours for changes that should cost nothing and in campaigns that reach the market late.

Agency delivery cadence and enterprise response expectations are structurally mismatched, and the client measures that gap every time.

Brand fragmentation across enterprise divisions is a predictable architecture output.

Technical founders are told to study something scientific, because the commercial side is something you can teach yourself along the way. That advice holds up right until the company has to sell something.

Conversations about WordPress & Digital Business

Episode 20 explores what going global really means for websites today โ from the difference between translation and localization to multilingual SEO, GEO for AI search, and how agencies can move beyond translation to become real growth partners.

Episode 19 explores what it really takes for WordPress product companies to grow today, from what Elementor’s layoff signals to pricing maturity, ICP focus, and why chasing the customer matters more than staying loyal to a platform.

Episode 18 explores how AI search is reshaping what websites need to be, from why discovery no longer starts on Google to how brands stay visible when 85% of citations come from outside their own domain.

Episode 17 explores what’s shifting in the WordPress event landscape โ why WordCamps are losing sponsors and attendees, and what business-focused formats like PressConf and CloudFest are doing differently.

Episode 16 explores how agencies can scale without growing their headcount โ from shifting mindset around client value and delivery structure to the role of tooling in closing the gap between design and implementation.

Episode 15 explores how companies can build sales that actually scale โ from defining real customer value and ICPs to creating structured sales processes and avoiding common pitfalls with AI.
Don’t miss out on any episodes or videos.

Most sponsorship decks answer every question except the one that matters. Who will actually be in the room?

For us, PressConf was more than an event. It was a turning point. We came back with more than new business opportunities and insights.

Attending WordCamp US turned out to be a monumental event for us. Partnerships were formed, new connections were made, and we presented our franchise showcase.

With the event fresh in mind, choosing which highlights to describe is a challenge this year! There were so many. It was a successful week with our team in Turin, Italy.

WordCamp Vienna has a special place in our heart. In 2022, it was the first WordCamp we attended and sponsored. Itโs so great to see how much the event has grown since our first time!

As we recently announced on LinkedIn, weโre excited that weโre sponsoring the CloudFest Hackathon.
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