The Agency That Picks Its Tools on Purpose
Some agencies sell you what they know. Inesta builds what you need. There is a difference.
WordPress Needs a Business Reset
WordPress doesn’t have a technology problem. It has a business problem. As market growth slows, weak models are being exposed – and community, features, and good intentions won’t fix broken economics. This is the moment where structure starts to matter more than hype.
2025 Recap: A Year of Clarity, Focus, and Enterprise-Scale Ambition
Clarity in direction shaped every strategic decision, partnership, and product milestone at Greyd in 2025—confirming our role in a market moving toward structured, scalable, and governable WordPress ecosystems.
News from our Core Contributors in November
In November, Tammie Lister continued her contributions to the Core AI and Editor teams.
WordPress News in November
WordPress 6.9 brings some exciting changes to the editor. From new blocks to practical features, we’ll give you a glimpse of what’s coming without giving too much away.
News from our core contributors in October
In October, our contributors continued to focus on work in the Core AI and Editor teams, refining design and usability in WordPress.
Closing Phase One of the German Accelerator U.S. Program
Our CEO shares Greyd’s journey through phase one of the German Accelerator U.S. Market Access Program—from Palo Alto to New York—and how the experience refined their strategy, clarified their positioning, and set the stage for the next chapter of growth.
News from our core contributors in September
Our contributors focused on the Core AI and Editor teams, refining design and usability in WordPress. They advanced AI-assisted content creation, improved font preset usability, and strengthened editor consistency and user experience.
News from our core contributors in August
Tammie focused on curating design issues, refining triage labels in the core editor repo, preparing contributor resources for WordCamp US, and participating in Contributor Day.
WordPress News in August
Fresh insights into the WordPress core, the new major release 2025 and the latest information about events and contributions.
News from our Core Contributors in July
Tammie focused on reviewing design issues, improving editor extensibility, and helping shape priorities for WordPress 6.9 through feedback, triage, and new tickets.
Introducing the Greyd.Suite Content Creator Program
Forget one-way affiliate programs. We set you up with the real thing. Full sites, dynamic structures, and ongoing support to help you create something great.
Our first steps in the German Accelerator U.S. Market Access program
Greyd is one of only six companies from Germany selected to join the current cohort of the U.S. Market Access program by German Accelerator.
Backing brilliance: Tammie Lister
If you’ve spent any time in the WordPress ecosystem, chances are you’ve already used something Tammie Lister helped shape.
News from our Core Contributors in June
At Greyd, we don’t just build on top of WordPress. We actively invest in the future of the platform itself.
A powerhouse partnership: Greyd teams up with Remkus de Vries
When deep product thinking meets decades of real-world WordPress experience.
News from our WordPress core contributors in April and May
This month’s update from our core contributors. Here’s how Jessica and Tammie are helping shape the future of WordPress.
WordPress News April
Fresh insights into the WordPress core, the new major release 2025 and the latest information about events and contributions.
Backing the Builders: Why Greyd is Sponsoring WP Core Contributors
Open-source thrives on contribution, but change needs more than goodwill. That’s why we’re sponsoring WordPress leaders Tammie Lister & Jessica Lyschik—investing in its future.
From 2024 to 2025: Strategy, Technology, and Product Evolution
In 2024, Greyd scaled globally, boosted FSE adoption, and forged key partnerships. In 2025, we’ll focus on innovation, efficiency, and collaboration to drive agency success.
WordPress News in January
We take a look back at State of the Word and provide some initial insights into the upcoming major WordPress release as well as the next industry events.
WordPress News November
A few days ago, “Rollins”, the latest major WordPress release, was published – with a new default theme and exciting features in which over 780 contributors worldwide have participated.
WordPress News October
We are very pleased to give you another short update today on what is currently happening in WordPress Core.
The resource-saving power of digital experience platforms
We interviewed Sandra Kurze, an expert at creating efficient company processes and executing marketing strategies for fast-growing businesses, about the benefits of a DXP, one of the many possibilities of building web projects with Greyd.Suite.
Meet with us at WordCamp US!
We’re excited that this edition of #WCUS has a stronger focus on the enterprise side of WordPress, especially for WordPress Product businesses.
WordPress News September
All you need to know about the new plugin template registration API and preparations for the upcoming WordPress major release.
WordPress Speed Build Challenge: Greyd.Suite vs Bricks Builder
Greyd participated in this famous challenge where a Gutenberg based way of building is pitted against a commercial page builder. Guess who won?
WordPress News July
Everything you need to know about the new WordPress Major Release 6.6 can be found here in our blog article.
Taking Greyd Theme to the WordPress repository
In this interview, Jakob Trost, CTO, speaks about the journey of taking the Greyd Block theme to the official WordPress theme directory.
The Greyd relaunch from the COO-CMO’s perspective
In this interview Sandra Kurze, COO-CMO at Greyd, shares both her organizational and marketing perspective on the relaunch of the Greyd website and Helpcenter.
The redesign of the Greyd website and the Helpcenter
In this interview, we look at the most important things that have been improved on the Greyd website and help center, both in the frontend and in the backend.
Improvements in customer service
Looking back at 2023, the optimization of customer support at Greyd led to a 30% reduction in response time.
Interview with Jessica Lyschik in the Within WordPress Podcast
Our newest team member Jessica, is a true veteran in contributing to WordPress. Recently she worked on the 2024 default Theme, and co-lead WordCamp Germany in 2023. Remkus de Vries invited our newest team member to his Podcast “Within WordPress”.
Greyd on the WP Builds Podcast about how we tackle website accessibility
Nathan Wrigley has a conversation with Jakob Trost and Anne Bovelett, exploring GREYD.SUITE, and our philosophy and commitment to digital accessibility.
Final testing rounds of our beta FSE (Full Site Editor) theme started!
The last round of beta testing has begun. A big thank you to all who tested and gave constructive feedback, we’re so grateful! We have processed bug reports and feature requests. So we are kindly asking you: will you help us one last time to test?
Multisite demystified – free webinar
Jakob Trost featured by GoDaddy
Latest in Greyd.Suite
Why We Use And Extend Core Blocks Instead of Building Our Own
The secret to building scalable WordPress solutions isn’t more code, it’s smarter architecture.
Teaching accessibility from the ground up
What happens when a seasoned WordPress educator stops following the trends and starts reshaping them?
Test Greyd.Suite for free
Download Greyd.Suite now and test the comprehensive platform for scaling your WordPress business. 100% free, with no time limit.
Latest in Learn
Marketing
The High Cost of the Marketing Waiting Room
Market leaders are defined by their ability to execute changes without filing a technical ticket.
Development
Understanding the use of ARIA attributes web content
Understanding ARIA attributes like aria-label, aria-labelledby, aria-describedby, and aria-hidden helps make websites clearer, more usable, and compliant.
Latest Episodes
Conversations about WordPress & Digital Business
Building Sales That Actually Scale
Episode 15 explores how companies can build sales that actually scale – from defining real customer value and ICPs to creating structured sales processes and avoiding common pitfalls with AI.
Modern WordPress Architecture – Agency Essentials
Episode 14 explores what modern WordPress architecture actually means for agencies today – from balancing stability and innovation to evaluating headless setups, Full Site Editing, and the real impact of AI on agency workflows.
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Latest in Events
We went to PressConf
For us, PressConf was more than an event. It was a turning point. We came back with more than new business opportunities and insights.
WordCamp US 2024: A recap
Attending WordCamp US turned out to be a monumental event for us. Partnerships were formed, new connections were made, and we presented our franchise showcase.
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